
dentsu beach house | 02:00 - 02:30 pm
TUESDAY 20 june
The power of positivity to combat tech toxicity
As passionate as we are about tech and innovation, there’s no doubt that many consumers question their relationship with technology. Join us for a conversation featuring one of the greatest A-league footballers to ever play, Rio Ferdinand, who alongside Sue Fenessy, founder of WeAre8, examine the fact that conspiracy theories, cyber bullying, and increasing sophisticated deep fake technologies are eroding consumer confidence in the internet as a place for trusted advice and nuanced debate.
In this session, we’ll explore how brands and creators have a unique opportunity to combat toxicity through the power of positivity - connecting content, empathy and technology to deliver positive messaging to those who need it most in the right moment.

Moderated by: Fiona Lloyd
PANELLISTS
Global Brand President
Carat
Fiona Lloyd

Founder & CEO
Weare8
Sue Fennessy

Former Professional Footballer & TV Pundit
for BT Sport
Rio Ferdinand

Global Dove Vice President External Communications and Sustainability
Unilever
Firdaous El Honsali

Scroll down


Back to top


Global Brand President
Carat
Fiona Lloyd

Founder & CEO
Weare8
Sue Fennessy

Former Professional Footballer & TV Pundit
for BT Sport
Rio Ferdinand

Global Dove Vice President External Communications and Sustainability
Unilever
Firdaous El Honsali

Moderated by: Fiona Lloyd
PANELLISTS

Back to top
As passionate as we are about tech and innovation, there’s no doubt that many consumers question their relationship with technology. Join us for a conversation featuring one of the greatest A-league footballers to ever play, Rio Ferdinand, who alongside Sue Fenessy, founder of WeAre8, examine the fact that conspiracy theories, cyber bullying, and increasing sophisticated deep fake technologies are eroding consumer confidence in the internet as a place for trusted advice and nuanced debate.
In this session, we’ll explore how brands and creators have a unique opportunity to combat toxicity through the power of positivity - connecting content, empathy and technology to deliver positive messaging to those who need it most in the right moment.


dentsu beach house | 02:00 - 02:30 pm