Social impact

to underpin everything we do

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Our 2030 Social Impact Strategy outlines the three areas in which we can make the biggest difference - Sustainable World, Fair and Open Society and Digital for Good. Our commitment to creating a more sustainable world, including the radical decarbonisation of our value chain and enabling 1 billion people to make more sustainable choices by 2030 extends to how we show up at Cannes – from the beach house itself, to how we travel, to the content programming.

Social Impact sits at the heart of our business and culture. It is the lens through which we operate, enabling us to achieve our Group vision to be at the forefront of people-centred transformations that shape society.  

Social Impact programming

Sustainability and diversity, equity and inclusion will be key themes in and around the beach house throughout the week. We will host sessions in the beach house with key clients on the role of our industry in driving sustainable business transformation and raising visible voices. We are also proud to work with industry initiatives including Ad Net Zero to encourage a more sustainable industry and will feature in an exhibition at their space in the Responsibility Hall. 

Sustainability at our beach house

To reduce unnecessary consumption and production, we're repurposing as many existing materials as possible from previous years in the build of our beach house. We’ll be reusing structures from 2019, such as our meeting room, cabanas and screen surrounds and borrowing from the Grand Hotel wherever possible. 

Sustainable beach house build

During the week of Cannes Lions, we’ll be avoiding single-use plastic items in the beach house. Red meat won’t be served in our restaurant due to its high carbon impact and our food will have a strong focus on local and ethical suppliers. We’re also working with ethical suppliers on merchandise and sourcing of all materials within the beach house in line with the dentsu supplier guidance. 

We’re proud to partner this year with Hope Hydration, a cutting-edge solution for sustainable hydration, that will reduce plastic waste in the Beach House and remove plastic from the ocean for every bottle filled.

No single-use plastics or red meat

Responsible travel

Recognising that one of the highest areas of environmental impacts associated with Cannes is the travel of our employees there and back, we have committed to quantifying and neutralising all carbon emissions from dentsu employee travel to invest in nature-based solutions. For those based in EMEA, we have encouraged them to take the train wherever possible given this saves up to 90% of carbon emissions. 

Dentsu’s leading sustainability voices share their perspectives on the role of our industry to shape a brighter future for people and the planet.

Hear from our experts

In partnership with Kantar’s Sustainable Transformation Practice, dentsu launched a flagship study into the role APAC marketers play in achieving corporate sustainability ambitions. Marketing a Better Future reveals that a newly identified organisational intention-action gap is as big a challenge as the consumer intention-action gap to achieve the 2030 Sustainable Development Goals (SDGs).

We’ll be delving deeper into the report at the dentsu beach house on Wednesday 21 June. Stay tuned for more.

Read our latest thought leadership

video

Marketing A Better Future

Sustainability Unwrapped

With over 35% of US consumers embracing environmentally conscious lifestyles, brands can tap into purchase opportunities by recognising the differing motivations across age groups. Access valuable insights on what drives sustainable purchasing and how sustainability views have evolved across generations, in this latest Sustainability Unwrapped report from dentsu US.

During the week of Cannes Lions, we’ll be avoiding single-use plastic items in the beach house. Red meat won’t be served in our restaurant due to its high carbon impact and our food will have a strong focus on local and ethical suppliers. We’re also working with ethical suppliers on merchandise and sourcing of all materials within the beach house in line with the dentsu supplier guidance. 

We’re proud to partner this year with Hope Hydration, a cutting-edge solution for sustainable hydration, that will reduce plastic waste in the Beach House and remove plastic from the ocean for every bottle filled.

No single-use plastics or red meat

Responsible travel

Recognising that one of the highest areas of environmental impacts associated with Cannes is the travel of our employees there and back, we have committed to quantifying and neutralising all carbon emissions from dentsu employee travel to invest in nature-based solutions. For those based in EMEA, we have encouraged them to take the train wherever possible given this saves up to 90% of carbon emissions. 

Sustainability at our beach house

To reduce unnecessary consumption and production, we're repurposing as many existing materials as possible from previous years in the build of our beach house. We’ll be reusing structures from 2019, such as our meeting room, cabanas and screen surrounds and borrowing from the Grand Hotel wherever possible. 

Sustainable beach house build

Social Impact programming

Sustainability and diversity, equity and inclusion will be key themes in and around the beach house throughout the week. We will host sessions in the beach house with key clients on the role of our industry in driving sustainable business transformation and raising visible voices. We are also proud to work with industry initiatives including Ad Net Zero to encourage a more sustainable industry and will feature in an exhibition at their space in the Responsibility Hall. 

Sustainability Unwrapped

With over 35% of US consumers embracing environmentally conscious lifestyles, brands can tap into purchase opportunities by recognising the differing motivations across age groups. Access valuable insights on what drives sustainable purchasing and how sustainability views have evolved across generations, in this latest Sustainability Unwrapped report from dentsu US.

Dentsu’s leading sustainability voices share their perspectives on the role of our industry to shape a brighter future for people and the planet.

Hear from our experts

video

Marketing A Better Future

In partnership with Kantar’s Sustainable Transformation Practice, dentsu launched a flagship study into the role APAC marketers play in achieving corporate sustainability ambitions. Marketing a Better Future reveals that a newly identified organisational intention-action gap is as big a challenge as the consumer intention-action gap to achieve the 2030 Sustainable Development Goals (SDGs).

We’ll be delving deeper into the report at the dentsu beach house on Wednesday 21 June. Stay tuned for more.

Read our latest thought leadership

Social impact

to underpin everything we do

Our 2030 Social Impact Strategy outlines the three areas in which we can make the biggest difference - Sustainable World, Fair and Open Society and Digital for Good. Our commitment to creating a more sustainable world, including the radical decarbonisation of our value chain and enabling 1 billion people to make more sustainable choices by 2030 extends to how we show up at Cannes – from the beach house itself, to how we travel, to the content programming.

Social Impact sits at the heart of our business and culture. It is the lens through which we operate, enabling us to achieve our Group vision to be at the forefront of people-centred transformations that shape society.  

19-23 June 2023

dentsu

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Cannes Lions

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Cannes Lions 2023 Rewind Report

Cannes Lions showcased incredible brand creativity, remarking on tensions such as the need to embrace environmental sustainability, a focus on a more inclusive society, and the opportunities and challenges we are presented with by emerging technologies like AI. Our experts discuss the main take-aways emerging from the award-winning work and the discussions held among industry leaders on the Croisette.

News from Cannes Lions

Our highlights and insights summarized daily from the beautiful coast in Cannes.

Our awards

Stay up to date on our award wins throughout the week.

Our jurors

Meet our jury presidents & jurors judging this year’s Cannes Lions entries. We're looking forward to sharing their experiences and insights with you. 

What’s on

Throughout the week of Cannes Lions, we’ll be hosting panel sessions at our beach house with leading creatives, technologists and thinkers as well as featuring in the Palais.

Power of dentsu

We have curated some of our most popular reports and insight papers from the last year – take time to soak it up then come and meet us at the Beach House to find out even more.

Social impact

to underpin everything we do

About us

Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), we are headquartered in Tokyo, Japan and our 65,000-strong employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.

Contact

For any questions, please contact our global events team at globalevents@dentsu.com

© Dentsu 2023    Diversity, Equity & Inclusion  |   Social Impact   |   Our Policies  |  Careers  |   Privacy Policy

19-23 June 2023

dentsu

Cannes Lions

Cannes Lions 2023 Rewind Report

Cannes Lions showcased incredible brand creativity, remarking on tensions such as the need to embrace environmental sustainability, a focus on a more inclusive society, and the opportunities and challenges we are presented with by emerging technologies like AI. Our experts discuss the main take-aways emerging from the award-winning work and the discussions held among industry leaders on the Croisette.

News from Cannes Lions

Our highlights and insights summarized daily from the beautiful coast in Cannes.

Our awards

Stay up to date on our award wins throughout the week.

Our jurors

Meet our jury presidents & jurors judging this year’s Cannes Lions entries. We're looking forward to sharing their experiences and insights with you. 

What’s on

Throughout the week of Cannes Lions, we’ll be hosting panel sessions at our beach house with leading creatives, technologists and thinkers as well as featuring in the Palais.

Power of dentsu

We have curated some of our most popular reports and insight papers from the last year – take time to soak it up then come and meet us at the Beach House to find out even more.

Social impact

to underpin everything we do

About us

Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), we are headquartered in Tokyo, Japan and our 65,000-strong employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.

Contact

For any questions, please contact our global events team at globalevents@dentsu.com

© Dentsu 2023    Diversity, Equity & Inclusion  |   Social Impact   |   Our Policies  |  Careers  |   Privacy Policy