The world’s population passed 8 billion. This marks more than a milestone - it is forging a new era for humanity. In this session, we’ll explore how human insights can awaken the best of human potential. Hear from modern brand marketers - category leaders across financial services, tech, retail and beverage - who are creating human-centric solutions to future-proof their business and solve for unmet societal needs, while building loyalty across the generational spectrum. ​