dentsu beach house | 11:45 - 12:30 pm
TUESDAY 20 june
Horizontal creativity as the gateway to growth and good
As an industry, we are being faced with huge challenges, that are being tackled differently all over the world. The Dentsu Creative Global Creativity Report reviews the certainties: creativity wins. Emotion wins. Innovation and collaboration win. We know we must think differently because challenging times are no time for business as usual. In this session, we’ll dive into the creative trends that global marketers are prioritizing to help make a better future possible.
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/7573a8684cfaef58562803df0957c0a2b08017e06705627b6c0bbbc9aa5bca65.png)
Moderated by: Ida Rezvani
PANELLISTS
Chief Client Officer
dentsu, Americas
Ida Rezvani
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/572c86e1e32bb0c7c484744caf09f8c4270d9ca75b17409c140ceadfc78a0d67.jpg)
CEO
Dentsu Creative, US
Paulo Fogaca
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/63396163822271a6cb8ef2453b64029d2a00d74c5e9d45ba1f198c1f8f6e85d6.jpg)
Senior Director of Global Brand Marketing, Creative & Media
Intel
George Olexa
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/fce1046eb7fb0ad3c02c673385bac343443019bdfe2824de3b6e216a91e20800.jpg)
CMO
Air France
Magali Mayanda
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/1c219d0b74d1f87418d017d06702c731c579fffc97a0bd855a6624490604e5d2.jpeg)
Global Chief Strategy Officer
Dentsu Creative
Patricia McDonald
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/454a26411b622727e425508b16522804ee6451f7c25d48f0c92858a4b448961f.jpeg)
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![](https://data.maglr.com/2173/issues/44088/542956/assets/media/7b65f50102c0e40a25eaa4c82d4738e62c31ea4a02210aa53c98250f38385736.png)
Chief Client Officer
dentsu, Americas
Ida Rezvani
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/16e42290100434b768e55c8a6ced6f283199f7f4218f5d02eea1edb76a33514c.jpg)
CEO
Dentsu Creative, US
Paulo Fogaca
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/d7bd1fea77c3a65bba326aaa3a481974f2c91fee381bf3fda439729fe0a40ee3.jpg)
Senior Director of Global Brand Marketing, Creative & Media
Intel
George Olexa
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/46bc8222a4ccb33d5190eba135f81e469ab9eee348c70b268ecf7fdf42c12db1.jpg)
CMO
Air France
Magali Mayanda
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/73d61414af6dbbffb941318eaacbf8a4848cc8916ecc8529005a6ea9db097796.jpeg)
Global Chief Strategy Officer
Dentsu Creative
Patricia McDonald
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/2dc5dc30d5dd2810344145cd5a45ab04f921e693d0dad3c1545b3c00e3771dd0.jpeg)
Moderated by: Ida Rezvani
PANELLISTS
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/f3dbc04e7b87aec4a4e96b614ad6a27678700e97ad8360e66ed8633930d79c0c.png)
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As an industry, we are being faced with huge challenges, that are being tackled differently all over the world. The Dentsu Creative Global Creativity Report reviews the certainties: creativity wins. Emotion wins. Innovation and collaboration win. We know we must think differently because challenging times are no time for business as usual. In this session, we’ll dive into the creative trends that global marketers are prioritizing to help make a better future possible.
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/c91b61f30e59ceb70576f99ee0a9742aa98fac7eecf5a9db76fa624ea982eec2.png)
![](https://data.maglr.com/2173/issues/44088/542956/assets/media/4b7817e43132107e2c26bbce027282cd34038b89631a0ccc896262fba6835174.png)
dentsu beach house | 11:45 - 12:30 pm