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What does the future hold for 'The Big Three' in telecommunications? How will consumer shopping behaviors shift in 2021? With B2B travel on pause, how will travel and hospitality resurrect itself? We tapped strategists across our network to share their predictions for 2021.

5
Industries that will change for the better
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Technology and marketing are becoming synonymous. The role of tech partners such as Salesforce, Adobe and Google are increasingly becoming a part of the frontier marketer's remit. Read our view on where CXM is headed in 2021.

The role of CXM across industries in
Revolution of Rising Expectations

Consumers' expectations of brands, government and society are rising. Dentsu strategists reflect on the moments that changed marketing in 2020, and share 2021 predictions for the next frontier of marketing.

#DentsuYearInReview
“The arc of the moral universe is long, but it bends toward justice.”
Martin Luther King, Jr.

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Lessons from leading in a crisis: CEO note

jacki.png

Jacki Kelley reflects on her first year as CEO of dentsu Americas, shares insights on why we became dentsu and where the business is headed in 2021.

We are dentsu

Becoming dentsu represents an important milestone in the evolution of our international business as we build on dentsu’s rich legacy of innovation and industry leadership along with the dynamic growth story of Dentsu Aegis Network. Our business provides our clients and our people with the best of both worlds, helping them to achieve meaningful progress against a backdrop of unprecedented change and disruption.

Revolution
of rising expectations

Dirk Herbert, Chief Strategy Officer, dentsu Americas reflects on how the modern marketer's mandate has changed. He shares three consumer expectations of brands and three  qualities of a prepared CMO.

dirk.png

Christena Pyle, the new Chief Equity Officer of dentsu America sheds light on an inside-out approach to creating a diverse and equitable business.

Leading with diversity, equity and inclusion
christine.png
Press inquiries
Become a client

Jennifer Ferguson
Chief Communications Officer
dentsu Americas
Phone: 1-917-797-6038
Email: Jennifer.Ferguson@dentsu.com

Mike Russell
Chief Growth Officer
dentsu Americas
Phone: 1-917-513-0008
Email: clientsUSA@dentsu.com

© dentsu 2020   |   dentsu privacy policy  |  Visit dentsu website  |  Twitter  |  Instagram 

dentsu-logo_1.svg
Yellow
sphere_dark_04_1_1_.png
image_6_1_.png
sphere_dark_14_1_1_.png
Revolution of Rising Expectations

Consumers' expectations of brands, government and society are rising. Dentsu strategists reflect on the moments that changed marketing in 2020, and share 2021 predictions for the next frontier of marketing.

#DentsuYearInReview
dentsu-logo_1.svg
sphere_dark_01_1_1_.png
sphere_dark_16_2_1_.png

Lessons from leading in a crisis: CEO note

jacki.png

Jacki Kelley reflects on her first year as CEO of dentsu Americas, shares insights on why we became dentsu and where the business is headed in 2021.

We are dentsu

Becoming dentsu represents an important milestone in the evolution of our international business as we build on dentsu’s rich legacy of innovation and industry leadership along with the dynamic growth story of Dentsu Aegis Network. Our business provides our clients and our people with the best of both worlds, helping them to achieve meaningful progress against a backdrop of unprecedented change and disruption.

“The arc of the moral universe is long, but it bends toward justice.”
Martin Luther King, Jr.

dr-martin-luther-king.png

What does the future hold for 'The Big Three' in telecommunications? How will consumer shopping behaviors shift in 2021? With B2B travel on pause, how will travel and hospitality resurrect itself? We tapped strategists across our network to share their predictions for 2021.

5
Industries that will change for the better
2021.svg

Technology and marketing are becoming synonymous. The role of tech partners such as Salesforce, Adobe and Google are increasingly becoming a part of the frontier marketer's remit. Read our view on where CXM is headed in 2021.

The role of CXM across industries in

Christena Pyle, the new Chief Equity Officer of dentsu America sheds light on an inside-out approach to creating a diverse and equitable business.

Leading with diversity, equity and inclusion
christine.png

Dirk Herbert, Chief Strategy Officer, dentsu Americas reflects on how the modern marketer's mandate has changed. He shares three consumer expectations of brands and three  qualities of a prepared CMO.

dirk.png
Revolution
of rising expectations
Press inquiries
Become a client

Jennifer Ferguson
Chief Communications Officer
dentsu Americas
Phone: 1-917-797-6038
Email: Jennifer.Ferguson@dentsu.com

Mike Russell
Chief Growth Officer
dentsu Americas
Phone: 1-917-513-0008
Email: clientsUSA@dentsu.com

© dentsu 2020   |   dentsu privacy policy  |  Visit dentsu website  |  Twitter  |  Instagram 

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Dentsu 2020 Year in Review | Dentsu 2021 Industry Predictions
2021 will be the year of the frontier marketer. Dentsu strategists reflect on the moments that changed marketing in 2020, and share 2021 predictions for the next frontier of marketing.
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