
Dentsu at Cannes Lions 2024
What’s on
Our entries
Our jurors

“
As humans,
we also need to have fun and feel emotional.
Because "purpose" for me also means making people happy, making people laugh or making people get goosebumps.
”

Gastón Cánaves
Executive Creative Director,
Dentsu Creative Argentina
& Cannes Lions Juror, Innovation
what's on
Throughout the week of Cannes Lions, we’ll be hosting panel sessions at our beach house with leading creatives, technologists and thinkers as well as featuring in the Palais.

dentsu beach house


dentsu at the Palais


Meet our jurors
Meet our jury presidents & jurors judging this year’s Cannes Lions entries. We're looking forward to sharing their experiences and insights with you.
Read interviews


Dentsu

Consumer Vision 2035
our Thought leadership
DENTSU MEDIA

Ad Spend May 2024
We have curated some of our most popular reports and insight papers from the last year – take time to soak it up then come and meet us at the Beach House to find out even more.
Dentsu Creative

2024 Trends Report
Download Now

Cannes Rewind 2024


About us
Find out more
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
Dentsu, innovating to impact.
© Dentsu 2024 Diversity, Equity & Inclusion | Social Impact | Our Policies | Careers | Privacy Policy
Grand Prix
Creative Strategy
KPN x Dentsu Creative Amsterdam
Piece Of Me
20TH
recap THURSDAY

19TH
recap WEDNESDAY

18TH
recap TUESDAY

17TH
recap MONDAY

Daily news from Cannes
From Reaching Fans To Reaching The Senate: The Power Of A Song
Contagious: Walk The Work
All dentsu wins at Cannes Lions 2024
The Piece Of Me campaign for Dutch telecoms giant, KPN, to educate youth about the risks of online shaming and sharing intimate photos has won the Cannes Lions 2024 ‘Creative Strategy’ Grand Prix. Recognising how the strategic planning redefined KPN’s business, influenced consumers and impacted culture, this follows the work being awarded a ‘Health & Wellness’ Silver Lion, ‘Strategy’ Silver Lion, ‘Entertainment for Music’ Silver Lion and receiving ten shortlists this week.

Cannes Connect with Adrian Cutler, Microsoft, and Fiona Ross, Virgin
Cannes Connect with Fiona Lloyd, Carat, and Alison Keith, Kraft Heinz
Touching Hearts, Impacting Business And Moving Society Forward

PHOTO GALLERY: day 4
The Next-Gen Fan Is Powered By Video Games
Driving Equality And Impact Through Branded Storytelling
Connecting Brands To Culture Through Sports & Entertainment
Pioneering Media To Impact
From Bots To Humans: Redefining Interactivity In Customer Experience
Navigating The Nexus: Media, Community And The Future Of Search

PHOTO GALLERY: day 3

Show earlier updates


social waLl


How to find us
45 Bd de la Croisette, 06400 Cannes, France

Cannes Lions 2024 Rewind Report



At this year's Cannes Lions Festival of Creativity, discussions surrounding Generative AI have evolved significantly. Last year's buzz about AI's potential has shifted towards a focus on transformative creativity — underscored by tangible outcomes and real-world impact. Throughout the week, our experts gathered insights and identified five key themes emerging from brands, while also highlighting the most notable award-winning work celebrated at Cannes this year.


Dentsu at Cannes Lions 2024
“
As humans,
we also need to have fun and feel emotional.
Because "purpose" for me also means making people happy, making people laugh or making people get goosebumps.
”

Gastón Cánaves
Executive Creative Director,
Dentsu Creative Argentina
& Cannes Lions Juror, Innovation
what's on
Throughout the week of Cannes Lions, we’ll be hosting panel sessions at our beach house with leading creatives, technologists and thinkers as well as featuring in the Palais.

dentsu beach house


dentsu at the Palais



Meet our jurors
Meet our jury presidents & jurors judging this year’s Cannes Lions entries. We're looking forward to sharing their experiences and insights with you.
Read interviews


Dentsu

Consumer Vision 2035
our Thought leadership
DENTSU MEDIA

Ad Spend May 2024
We have curated some of our most popular reports and insight papers from the last year – take time to soak it up then come and meet us at the Beach House to find out even more.
Dentsu Creative

2024 Trends Report
Download Now

Cannes Rewind 2024


About us
Find out more
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
Dentsu, innovating to impact.
© Dentsu 2024 Diversity, Equity & Inclusion | Social Impact | Our Policies | Careers | Privacy Policy
All dentsu wins at Cannes Lions 2024
The Piece Of Me campaign for Dutch telecoms giant, KPN, to educate youth about the risks of online shaming and sharing intimate photos has won the Cannes Lions 2024 ‘Creative Strategy’ Grand Prix. Recognising how the strategic planning redefined KPN’s business, influenced consumers and impacted culture, this follows the work being awarded a ‘Health & Wellness’ Silver Lion, ‘Strategy’ Silver Lion, ‘Entertainment for Music’ Silver Lion and receiving ten shortlists this week.

From Reaching Fans To Reaching The Senate: The Power Of A Song
Contagious: Walk The Work
Cannes Connect with Fiona Lloyd, Carat, and Alison Keith, Kraft Heinz
Cannes Lions 2024 Rewind Report



At this year's Cannes Lions Festival of Creativity, discussions surrounding Generative AI have evolved significantly. Last year's buzz about AI's potential has shifted towards a focus on transformative creativity — underscored by tangible outcomes and real-world impact. Throughout the week, our experts gathered insights and identified five key themes emerging from brands, while also highlighting the most notable award-winning work celebrated at Cannes this year.

Show earlier updates
Touching Hearts, Impacting Business And Moving Society Forward
Driving Equality And Impact Through Branded Storytelling
20TH
recap
thursday

19TH
recap
Wednesday

18TH
recap
Tuesday

17TH
recap MONDAY


PHOTO GALLERY: day 4
Connecting Brands To Culture Through Sports & Entertainment
Grand Prix
Creative Strategy
KPN x Dentsu Creative Amsterdam
Piece Of Me
The Next-Gen Fan Is Powered By Video Games
Pioneering Media To Impact
From Bots To Humans: Redefining Interactivity In Customer Experience
Navigating The Nexus: Media, Community And The Future Of Search

PHOTO GALLERY: day 3
social waLl


Daily news from Cannes

Cannes Connect with Adrian Cutler, Microsoft, and Fiona Ross, Virgin





How to find us
45 Bd de la Croisette, 06400 Cannes, France

